Things to try.
Buy bronzing cream, put it on your face leaving ears and neck untouched, go to sleep for 10 hours, get up and follow your routine. It is very likely that you see yourself not only in different light.
Don’t be tempted to use colouring cream that can be easily removed. Try to do it right way and see how it feels. Ask yourself how you feel, avoid asking others. If you feel good, do it every time you feel like doing it, if you feel bad, don’t look in the mirror for about a week, chance is, while going on with morning routine, you may actually start to feel your face with your own hands. Ask yourself how it looks like.